Thursday 26 March 2009

Twitter

Twitter, the social media microblogging site, celebrates its third birthday this week and it seems passion for the site knows no bounds.
Although its growth is exponentionally faster than Facebook, the latter still dwarfs it in user numbers. More interestingly, has been the attention Twitter has been getting from unlikely areas. Stephen Fry has been on the site since its launch, but now 'celebs' like John Mayer and Ashton Kutcher are leaping on the bandwagon.
The impact on brands will be immense. ComCast has for quite some time used the tool as a way of talking to customers, and now it looks like the media is using it too. The Guardian updates followers regularly and now Chicago Tribune has takent the unprecedented step of flagging its contributors in its flannel panel as Twitterers. Will other newspapers follow suit?

Wednesday 4 March 2009

February

February has been a strange month. The new project's going very well, but our Beta launch is taking longer than normal. I've developed a strange hatred for Easyjet. As I've been flying back and forth to Glasgow, I've had the misfortune of flying with them several times this month. While the service itself is fine [take off and landing on time, landing even early!] its obsession with baggage is infuriating. I'm charged £15 if I want to put a bag in the hold, and I'm only allowed one piece of hand luggage. This may sound enough, but when I'm carrying a laptop, I have to cram all my usual stuff from my handbag into my laptop. Compare this service to British Airways. I checked both a couple of weeks ago for a flight on the same day. Not only were BA cheaper to begin with, once you added in the saving of free baggage in the hold, TWO pieces of hand luggage [a laptop and another bag] and the complimentary breakfast, they beat Squeakyjet by about forty quid and it was a much nicer environment, rather than putting up with the mad rush for seats.
Ryanair's CEO Michael O'Leary's comments about charging people to use the airline's toilets, came as no surprise. This is a crap airline. According to the Civil Aviation Authority, it's completely legal as airplanes have no rules governing toilets. I suspect O'Leary made the comment in a flippant manner, but I'm pretty sure he now is wondering if all the negative publicity is worth it. I know I'd rather pay twice as much to fly with BA than give his company my money. I pretty much feel the same way about Easyjet.